Case Study: Transforming Anchor Conzult Tech Recruitment’s Digital Presence with MX Web Design🔗 Visit Website

The Client Anchor Conzult is a London-based technology recruitment agency connecting top tech talent with leading employers. They approached MX Web Design looking for a complete overhaul of their online presence to reflect their rapid growth and attract a wider audience.

The Challenge The client’s previous website was outdated, difficult to navigate, and failing to generate consistent leads. They needed:

🌐 A modern, mobile-friendly website to showcase their recruitment services 🎨 A fresh brand identity to align with their values and appeal to tech professionals and employers📈 A strong SEO foundation to rank higher in Google search results 🚀 A targeted Google Ads campaign to drive qualified traffic and enquiries

Our Solution

🌟 Website Design & DevelopmentWe designed and developed a sleek, responsive website on Wix Studio with: ✨ A clean, modern layout that highlights key services and success stories⚡ Fast loading times and optimised performance across all devices 📱 User-friendly navigation and clear calls-to-action to drive enquiries

🎨 BrandingTo ensure consistency across all platforms, we created a refreshed brand identity including: 🎯 A new logo and colour palette that feels contemporary and professional 🖋️ Fonts, icons, and imagery guidelines to maintain brand cohesion

📈 Search Engine Optimisation (SEO)Our SEO team implemented a strategy to boost organic visibility: 🔑 Keyword research and optimisation across all key service pages ✅ On-page SEO enhancements including meta tags, alt text, and schema markup 📍 Local SEO targeting to improve rankings in London and other key tech hubs

🚀 Google Ads Management To generate instant traffic, we launched and managed a Google Ads campaign: 🔎 Targeting high-intent keywords relevant to tech recruitment 📝 Creating compelling ad copy and landing pages to maximise conversions 📊 Ongoing optimisation to reduce cost-per-click and increase ROI

The Results📊 Website traffic increased by 93% within 3 months 📥 Lead enquiries grew by 95% through the new site and Google Ads 🔝 Google rankings improved, with several target keywords reaching page 1 🌟 A consistent, professional brand identity that builds trust with clients

Client Feedback "The team at MX Web Design were incredible from start to finish. They didn’t just build us a stunning website – they helped us rethink our entire online strategy and bring in real results. Highly recommend!"

Key Services Delivered ✅ Website Design & Development ✅ Branding & Visual Identity ✅ Search Engine Optimisation (SEO) ✅ Google Ads Management