
Anchor Technology Recruitment London
Anchor Technology Recruitment
Case Study: Transforming Anchor Conzult Tech Recruitmentโs Digital Presence with MX Web Design๐ Visit Website
The Client
Anchor Conzult is a London-based technology recruitment agency connecting top tech talent with leading employers. They approached MX Web Design looking for a complete overhaul of their online presence to reflect their rapid growth and attract a wider audience.
The Challenge
The clientโs previous website was outdated, difficult to navigate, and failing to generate consistent leads. They needed:
๐ A modern, mobile-friendly website to showcase their recruitment services
๐จ A fresh brand identity to align with their values and appeal to tech professionals and employers๐ A strong SEO foundation to rank higher in Google search results
๐ A targeted Google Ads campaign to drive qualified traffic and enquiries
Our Solution
๐ Website Design & DevelopmentWe designed and developed a sleek, responsive website on Wix Studioย with:
โจ A clean, modern layout that highlights key services and success storiesโก Fast loading times and optimised performance across all devices
๐ฑ User-friendly navigation and clear calls-to-action to drive enquiries
๐จ BrandingTo ensure consistency across all platforms, we created a refreshed brand identity including: ๐ฏ A new logo and colour palette that feels contemporary and professional ๐๏ธ Fonts, icons, and imagery guidelines to maintain brand cohesion
๐ Search Engine Optimisation (SEO)Our SEO team implemented a strategy to boost organic visibility:
๐ Keyword research and optimisation across all key service pages
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On-page SEO enhancements including meta tags, alt text, and schema markup
๐ Local SEO targeting to improve rankings in London and other key tech hubs
๐ Google Ads Management To generate instant traffic, we launched and managed a Google Ads campaign:
๐ Targeting high-intent keywords relevant to tech recruitment
๐ Creating compelling ad copy and landing pages to maximise conversions
๐ Ongoing optimisation to reduce cost-per-click and increase ROI
The Results๐ Website traffic increased by 93% within 3 months ๐ฅ Lead enquiries grew by 95% through the new site and Google Ads ๐ Google rankings improved, with several target keywords reaching page 1 ๐ A consistent, professional brand identity that builds trust with clients
Client Feedback "The team at MX Web Design were incredible from start to finish. They didnโt just build us a stunning website โ they helped us rethink our entire online strategy and bring in real results. Highly recommend!"
Key Services Delivered โ Website Design & Development โ Branding & Visual Identity โ Search Engine Optimisation (SEO) โ Google Ads Management

